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Project 5 — Develop a marketing plan for a sports team
(Grades 4-6, 7-9)
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A professional sports team needs to make money, and a lot of that money comes from fans. Gaining the support of fans and the public is the role of a team's marketing manager, who needs to make the team as attractive to consumers as possible. Imagine that you're the marketing manager for a team that's suffering from a lack of fan support. Can you design a foolproof plan to get the team back on its feet? A new uniform could help, along with a sponsorship deal or some kind of lottery or competition. Maybe the team could use a new mascot and some specially designed products branded with the team logo. Choose a real-life sports team, or create a fictional one, and present your plan to whip them back into popularity in the form of an illustrated report.
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Opens project in a new window for printing. |
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Choose from any of the Projects listed below to learn more about this program.
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